Let’s start with an example. Mr. Suresh Kumar is a representative of a pharmaceutical company. He must contact more than 500 people and educate them about their services. Suresh discovers a business conference nearby and plans to attend it to achieve his targets. He tried very hard but couldn’t generate more than 50 leads.
He has good communication, and time management skills and can initiate and hold conversations for a long time. In short, Kumar has everything required to be a good networker. But there is only one thing he doesn’t have – access to event networking tools. Yes, you heard it right. His clients were not impressed as Kumar was not using event networking tools. So, what did you learn from the story of Suresh?
The moral of this story is that one should use the best event networking tools to turn around the fortune of the business. Here is the list of tools one must use in business networking to thrive in this cut-throat competition:
| S. No | Top Event Networking Tools | Best-Performing |
| 1. | Event Discovery Tools | Eventbrite |
| 2. | Appointment Scheduling Tools | Calendly |
| 3. | Digital Business Cards | Niha |
| 4. | Event Management Tools | Cvent |
| 5. | Customer Relationship Management (CRM) | Salesforce |
Event Discovery Tools
Imagine yourself as an insurance agent who needs to meet his target before the end of the month. Would you go door to door to sell insurance or to an event that hundreds or even thousands of people will attend? Seasoned salespeople will choose the latter. If they have access to a business conference or a similar event, they can reach out to numerous people in just one day.
Are you willing to adopt the same strategy and get access to such an event? If so, you must find out about the events happening in your city. And you can do it easily with an event discovery tool. Do you know which event discovery tool is the best? Eventbrite is one of the best event discovery tools in 2025 that allows you to find, create, share, and attend events in your city.
You can get tickets to events your potential customers are expected to attend and connect with them there. This tool helps you find events in different categories, including business, music, dating, and performing and visual arts.
Event Management Tools
While attending the already scheduled/arranged events is a great way to connect with potential customers, organising an event relevant to your business is even better. However, this option might not be suitable for everyone as it can be expensive to organise an event in your city.
If you plan to organise an event to target your potential customers, things might get out of your hands and become quite complex. To ensure things go smoothly, consider using an event management tool that helps you find hotels and venues, engage your attendees, plan and promote your event, capture leads and measure ROI.
Are you aware of any event management tool that checks all the boxes? If not, try Cvent, a perfect tool to manage your events better. It can help you throughout the process, from event planning to promotion, on the day of the event and post-event. As per their website, more than 7M+ events have been managed through this event management tool.
Smart Digital Business Card
So, you have now decided whether to join an already happening event or organise one for your potential clients. How are you going to share your details with your prospects? Will you use traditional paper business cards that are thrown in the trash bin within a week? Or will you try digital business cards that can help you capture leads and impress your clients?
You will choose a digital business card (DBC) over traditional paper cards. And why not? Paper cards are of no use in this modern world. But do you have your DBC? If not, there is no need to worry, as you can create one in minutes using a reliable digital biz card platform. Do you know any digital biz card platform that’s reliable, trustworthy, and free?
Niha is a digital business card platform that allows you to create a virtual card for free. It also offers a 10-day free trial during which you can try all its pro features, including lead capture mode, team management, intro emails, etc. Niha’s pro plans are also affordable and better than most of its competitors. To learn more about Niha, click here.
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Digital business cards are being adopted rapidly due to their convenience, cost-effectiveness, and networking efficiency. These cards help you build more connections and impress customers by projecting you as a tech-savvy person. Imagine someone tapping against your smartphone to share their contact details. Isn’t it awesome? Yes, it is, and there are many more methods for sharing business information that are not only convenient but impressive, too. If you are a digital business card (DBC) user unaware of the different ways to share your Digital Business Card, read this blog until the end for the most impressive sharing methods. |
Appointment Scheduling Tools
After meeting your potential clients and sharing your business details, your next step is to schedule a meeting with them (offline or online). How do you plan to do it? You can do it in the old-fashioned way (with a diary or notepad) or the modern way (using an appointment scheduling tool).
Which one is better between the two? It is the latter. Numerous tools in the market claim to be the best. Which one are you going to choose and use in your business networking? Will you do comprehensive research or pick one showing up at the top of your search results?
Do nothing and choose Calendly because it is the best. How do we know? It has powerful integration capabilities and can be integrated with calendars, the Google ecosystem, the Microsoft ecosystem, video conferencing tools, and more. This tool is perfect for all departments, including sales, marketing, recruitment, and information technology (IT). Moreover, Calendly has good reviews and higher ratings on all review platforms.
Customer Relationship Management (CRM)
With a networking event, you can generate hundreds or even thousands of leads for your business. To manage those leads and nurture long-term sustainable relationships with clients, you will need a CRM (Customer Relationship Management) tool. If you are using one, you can add/import all your leads to your existing CRM.
However, if you do not have any CRM in your company, you will have to find one that best suits your requirements. In order to find such a CRM, you will have to do a little legwork or try different products. And no one wants to do that, and we assume you also won’t love struggling to find a CRM.
If you are short on time or simply don’t want to put effort into finding a CRM for your business, consider Salesforce, the most trusted customer relationship management platform. It is being used by some of the big brands, including Godrej, Mahindra, Razorpay, Pepe Jeans, etc. The features it offers and the customer support it has set it apart from its counterparts. Try it today!
On the Final Note
If you are not using the best event networking tools in 2025, when would you? Running a business without these tools is like competing with a car on foot. You are never going to win this race. Event networking tools can level up your networking game and turn around the fortune of your business.
Some event networking tools you should use in your business include event discovery tools, event management tools, digital business cards, appointment scheduling tools, and customer relationship management (CRM) platforms. The top-performing products in these categories are mentioned above in this blog. Stay tuned for more informational blogs on event networking and digital business cards!
